3D-animated product video
Zimmer & Kreim (ZK) faced a major logistical challenge: presenting their massive NOVA portal machines at international trade fairs involves immense effort. To avoid transporting heavy hardware while still ensuring an impressive visual presence, a digital solution was required. The goal was a clean, bright premium look that meets the high quality standards of ZK clients such as Apple.
We created a fully computer-generated (CGI) product film that makes technical details and dimensions precisely tangible. Through slow, fluid camera movements, we reflect the mechanical elegance of the machine. To enhance clarity, we visualized key measurements, figures, and a human scale comparison using integrated 2D animations directly within the 3D space. This high-end commercial now serves as a central tool for global sales and trade fair presentations.
